"Visually stunning" GCT calendar wins award

GCT has been awarded a highly commended honour for its calendar in the first annual Professional Fundraising magazine's competition for the Charity Calendar of the Year.

Calendar cover 2010.jpg Please click here to order GCT's 2010 calendar and see the visually stunning images and design for yourself.

GCT was just pipped by British Heart Foundation's targeted in-memoriam calendar to the top award.

Judges were impressed with the beautiful images used by GCT in its entry, but what made it stand out was the way that the calendar was also used to educate supporters about the work the charity does, and its reminding of supporters of different ways they can support the trust.

Although the Calendar of the Year competition did not initially intend to award highly-commended honours, the quality and quantity of entries forced judges to nominate a list of several high-performing calendars, both overall and in special categories.

Celina Ribeiro, deputy editor of Professional Fundraising and one of a panel of four judges, said: "The breadth of calendar styles and charities represented in the competition was extremely impressive.

"However, while we had no plans initially to release a list of highly commended calendars, the quality of many other entries - either in terms of the way they related the product back to the charity's work, the way they encouraged supporters to get involved or simply because they were exceptionally well-designed - meant that we have had to release an extensive list.

"The Galapagos Conservation Trust calendar was a visually stunning product. Judges, however, were moved to highly commend the entry because not only was it a nice, clean design, but it engaged the trust's supporters in the work of charity and encouraged them to do more to support it.

"Calendars are a very traditional, and often overlooked, part of a charity's fundraising and awareness raising programme, which is why this year Professional Fundraising decided to celebrate the humble calendar by awarding a Charity Calendar of the Year title."